Make a Great First Impression to Welcome New Employees
In today’s market, recruiting new employees can be a challenging task in light of historic lows in workforce participation. It is critical that new hires show up on their first day prepared and with excellent attitudes. Make an early connection with new hires, especially those that have been working remotely. It is more important than ever to make a excellent first impression and welcome your new employees.
Start Strong
A new employee welcome kit, mailed out from headquarters to the employee’s home, makes an excellent first impression. This approach is particularly fitting for remote workers who will not be physically present on the first day of work. The welcome kit should include a welcome letter, printed company materials, branded apparel, and other useful gifts.
According to a survey by PromoLeaf of over 1,000 remote workers, 91% of new hires who received promotional products, felt “welcomed” by their new employer. The most popular items in the survey were apparel, notebooks, water bottles, pens, and coffee mugs.
In addition to the promotional items, a new hire should receive a packet of all the necessary information, including benefits information such as insurance, PTO, and retirement program details. This packet should also include the employee handbook, which outlines the company’s mission and values, the code of conduct guide, wellness and employee assistance programs, tax and direct deposit forms, and frequently asked questions.
• Benefits information – insurance, PTO, retirement program details
• Employee handbook including company mission and values
• Code of conduct guide
• Wellness, flex spending and employee assistance programs
• Tax and direct deposit forms
• Frequently asked questions
A personalized handwritten note from ownership and management that welcomes the new employee will bring all these pieces together.
Send Materials in Advance
Send these materials in advance of the start date to increase the likelihood of the employee showing up on their hire date. This thoughtful package will assert to the new hire that they have made an excellent choice in joining your company. The new employee may show-off the branded apparel to family members and friends, complimenting company branding objectives.
These thoughtful outreaches will help your company stand out in this competitive landscape for recruiting and retaining new hires.
Ready for a new approach? Let’s talk.
If you are interested in developing your company’s unique Welcome Kits, Print Tech will assist you in designing, printing, and distributing these essential kits. For over 50 years, Print Tech has been a trusted partner and solutions provider for client’s printing, mailing, marketing, and branding needs.